The Mauve Color Oligarchy Is Now Retired!
The Mauve Color is out, that’s what they claim, coming from Vivian Kistler, a representative of the Color Marketing Group, a group that sets the colors we wear and likewise paints our homes with.
A recent development during the annual 12th New York “Art expo” – an art dealer’s commerce fair – Kistler introduced her crowd on a fascinating tour through the shades of the history that we could live with and later came to regret.
Do you recall the avocado and gold from the federal government of the 1960s? The vibrant primaries of the 1970s? Who could ignore the long-running movement of gray and mauve through the 1980s?
It’s evident that mauve is no longer favored as a color for fashion. She replied that corporations that produce plastic and rubber kitchen items like dish drainers are increasingly getting rid of their mauve-colored lines.
Colors to be observed in the first quarter of the 90s will show the pendulum’s swing away from mauve, with a variety of rich “jewel” colors such as copper, rose and teal in the lead, Kistler said.
The “royal, opulent” colors are also a sign of the return of certain textiles, such as velvet, tapestry damask, and others that didn’t perform well with pastel shades.
The other colors “groups,” will include:
* Floral and fruit using still lifes as a theme for design. The most striking colors of this group are ecru, indigo, and red brick.
* Ethnic, based on the growing popularity of the genealogy. This group will have textiles with lots of intricate details and intricate designs, as well as “clay-based” colors and “good oranges.”
* The true Southwest. Kistler claims that “The real Grand Canyon color is not mauve” and that this group of people will show the proper shades of the Southwest, such as terra cotta the periwinkle color, and the sage.
“During the past six or seven years, we have been `mauved’ to death,” Kistler stated and laughed. “Everything has been pastelle’d.”
Mauve Color Conclusion
The pastels came to a natural conclusion in rooms and prints which were “white on white on white,” Kistler declared. “That is as far as you may go. Now we can go back to colors.”